When a Crisis Occurs, How Should a Business Respond?

An image of hurricane sandy volunteering organizing donations of productsThere is a lot of talk that comes out of Washington about the evil nature of greedy business. ¬†This, like most generalizations out of Washington, is shallow and does nothing to address the real issues of ¬†wealth distribution in America. Fact of the matter is, you can learn a lot about a business by how it responses when a disaster occurs. Continue reading “When a Crisis Occurs, How Should a Business Respond?”